Eystreem: How Jordan Barclay Built a Minecraft Empire

Eystreem is the online name of Jordan Barclay, a hugely successful Australian YouTuber and entrepreneur who turned childhood creativity into a global business. Born on August 25, 2002, in Australia, he is 23 years old as of early 2026 and is based in Melbourne, Victoria.

Eystreem’s Early YouTube Journey

Eystreem started his YouTube journey incredibly young, uploading videos at just 10 years old in 2012. What began as simple Minecraft gameplay slowly evolved into polished, high-energy content that appealed to kids and families around the world.

Eystreem’s Rise to Minecraft Stardom

Over the years, Eystreem mastered fast-paced storytelling, challenges, and roleplay-style Minecraft videos. This formula helped him grow to over 13.1 million subscribers and nearly 5.5 billion views, making him one of the biggest Minecraft creators globally.

Eystreem as a Business Leader

Beyond YouTube, Eystreem is the CEO of Spawnpoint Media, a massive creator network employing over 100 people. His business mindset made headlines when he reportedly turned down a $30 million buyout at just 19 and later secured a $5 million investment to expand his media empire.

Eystreem’s Personal Life

Jordan comes from a mixed cultural background, with a Malaysian mother and an Australian father. He grew up with a younger sister named Esther and reached a major personal milestone when he married his partner Arunkia on February 1, 2025.

Eystreem in 2026

As of 2026, Eystreem stands as more than a YouTuber—he is a modern digital mogul. With multiple channels, award recognition, and a growing media company, Jordan Barclay continues to shape the future of family-friendly gaming content worldwide.